Si Thu Phyo (Ajarn C2)
Lecturer

Mr. Si Thu Phyo is a dedicated educator and researcher with a robust background in business development and data analytics. He joined the faculty of Panyapiwat Institute of Management by bringing his combined experience in teaching, market strategy, and sales.

He holds a Master of Economics from Chiang Mai University, which he completed with a perfect GPA of 4.00 and supported by the prestigious CMU Presidential Scholarship. He also earned a First-Class Honors Bachelor of Business Administration in Modern Trade Business Management from Panyapiwat Institute of Management.

Mr. Si Thu Phyo’s professional expertise lies in market research, business analytics, and data-driven decision-making. Prior to his academic career, he applied these skills in roles such as Business Development Officer at TrueMoney (Ascend Corporation), where he designed promotional strategies and conducted consumer behavior research to exceed business targets.

His research interests are interdisciplinary, encompassing Human Resource Management, Marketing & Consumer Behavior, Corporate Finance, and Educational Management. He is committed to a practical and student-centered approach, and he is proficient in curriculum development, educational counseling, and fostering industry-academia partnerships.