Application Form

Institute and Faculty

Institute: Panyapiwat Institute of Management
Faculty: International College
Curriculum: Bachelor of Business Administration Program in Modern Business Entrepreneurship (International Program)

Degree

Degree: Bachelor of Business Administration (Modern Business Entrepreneurship)
Degree Abbreviation: B.B.A. (Modern Business Entrepreneurship)

Curriculum Structure

The Bachelor of Business Administration Program in Modern Business Entrepreneur (iMBE), requires students to register a minimum of 120 credits in accordance with the course structure and distributed requirements as follows:

1. General Education Courses – 30 credits, consisting of:
PIM Identity Courses – 12 credits
Life Sciences Courses – 18 credits

2. Core Courses – 84 credits, consisting of:

Fundamental Courses – 24 credits
Compulsory Courses – 48 credits

Elective Courses – 12 credits

3. Free Elective Courses – 6 credits

Students must complete at least 30 credits in the following categories:

1. PIM Identity Courses (12 credits)

Students are required to complete all four courses:

Course Code Course Title Credits Prerequisite
1010101 Thai for Digital Communication 3(3-0-6) –
1010102 Philosophy of Panyapiwat for Management 3(3-0-6) –
1010103 Mathematics for Analysis and Decision Making 3(3-0-6) –
1010104 Digital Citizenship 3(3-0-6) –
2. Life Sciences and Humanities (At least 18 credits)

Students must select courses from the following three groups, with at least 3 credits from each group and a total of at least 18 credits.

2.1 Language for Communication
Course Code Course Title Credits Prerequisite
1021111 Thai Language and Culture 3(3-0-6) –
1021112 Thai as a Foreign Language 3(3-0-6) –
1021113 Language Structure and Usage of Thai 3(3-0-6) –
1021114 Thai Oral Reading 3(3-0-6) –
1021115 Thai Way of Life, Wisdom, and Culture 3(3-0-6) –
1021121 English in Daily Life 2(1-2-3) –
1021122 English in Modern World 2(1-2-3) –
1021223 English for Business and Work 2(1-2-3) –
1021224 English for Creative Presentation 2(1-2-3) –
1021225 Business English 2(1-2-3) –
1021226 English through the Media 2(1-2-3) –
1021227 English for Job Application and Interviews 2(1-2-3) –
1021328 English for Standardized Tests 2(1-2-3) –
1021231 Chinese in Daily Life 3(3-0-6) –
1021232 Chinese for Service Business 3(3-0-6) –
1021233 Chinese in Office Work 3(3-0-6) –
1021234 Chinese for Business Communication 3(3-0-6) –
1021241 Burmese in Daily Life 3(3-0-6) –
1021242 Burmese for Business Communication 3(3-0-6) –
1021251 Cambodian in Daily Life 3(3-0-6) –
1021252 Cambodian for Business Communication 3(3-0-6) –
2.2 Happy Life and Society
Course Code Course Title Credits Prerequisite
1022211 Multi-Dimensional Humans 3(3-0-6) –
1022212 Love and Relationships 3(3-0-6) –
1022213 World Wide Perspective 3(3-0-6) –
1022214 Environment, Development, and Sustainability 3(3-0-6) –
1022215 Miracle of Good Health 3(3-0-6) –
2.3 Management and Innovation
Course Code Course Title Credits Prerequisite
1023211 Panyapiwat GO 3(3-0-6) –
1023212 Innovations and Quality of Life Development 3(3-0-6) –
1023213 Financial Management for Life 3(3-0-6) –
1023214 Business Management in the New Era 3(3-0-6) –
1023215 Digital Technology for Work 3(3-0-6) –
Students must complete 84 credits in the following categories:
1. Core Courses (24 credits)
Students must complete all eight courses:
Course Code Course Title Credits Prerequisite
5111101 Digital Marketing and Consumer Behavior 3(3-0-6) –
5111102 Foundations in Modern Business Management 3(3-0-6) –
5111103 Accounting and Finance for Modern Business 3(3-0-6) –
5111104 Digital and Innovative Economy 3(3-0-6) –
5111205 Managing Human Capital in Modern Business 3(3-0-6) –
5111206 Operations and Supply Chain Management 3(3-0-6) –
5111307 Applied Business Research 3(3-0-6) –
5111308 Global Competitive Strategy and Business Negotiation 3(3-0-6) –

 

2 Required Major Courses (48 credits)
Students must complete all sixteen courses:
Course Code Course Title Credits Prerequisite
5112201 UX/UI Design and 3D Product Design 3(3-0-6) –
5112202 Big Data Analytics for Customer Experience Management 3(3-0-6) –
5112203 Data Visualization for Modern Business 3(3-0-6) –
5112204 Legal Aspects of Modern Business and e-Commerce 3(3-0-6) –
5112205 Sales Operation Management and Visual Merchandising 3(3-0-6) –
5112306 Ethics, Mindfulness, and Leadership 3(3-0-6) –
5112307 New Product Development for Startups 3(3-0-6) –
5112308 Social Entrepreneurship towards Sustainable Innovation 3(3-0-6) –
5112309 Startup Garage 3(3-0-6) –
5112410 Agile Project Management 3(3-0-6) 5112309
5112411 Seminar on Lifelong Learning for Sustainable Development 3(3-0-6) –
5112151 Work-based Learning in Modern Business Entrepreneurship 1 3(0-40-0) –
5112252 Work-based Learning in Modern Business Entrepreneurship 2 3(0-40-0) 5112151
5112353 Work-based Learning in Modern Business Entrepreneurship 3 3(0-40-0) 5112252
5112454 Work-based Learning in Modern Business Entrepreneurship 4 6(0-40-0) 5112353

 

3 Elective Courses (12 credits)
Students must select four courses from the following options:
Course Code Course Title Credits Prerequisite
5113301 Brand Management and Integrated Communication 3(3-0-6) –
5113302 Franchise and Business Partnership Management 3(3-0-6) –
5113303 Modern Business in Asian Context 3(3-0-6) –
5113304 Creativity and Innovation Explosion 3(3-0-6) –
5113305 Commercial Photography and Video Design 3(3-0-6) –
5113306 Cross Border e-Commerce 3(3-0-6) –
5113407 Current Topics in Modern Business 3(3-0-6) –
5113408 Health and Wellbeing Business 3(3-0-6) –
5113409 Business for the Elderly 3(3-0-6) –
5113410 Fast-Moving Consumer Goods Business 3(3-0-6) –
5113411 Fashion Business 3(3-0-6) –
5113412 Premium and Luxury Products 3(3-0-6) –
5113413 Business in Emerging Markets 3(3-0-6) –
5113414 Hospitality Business 3(3-0-6) –
5113415 Data Governance and Risk Management 3(3-0-6) –

Students must complete 6 credits from any courses offered at Panyapiwat Institute of Management or other higher education institutions. Course selection requires approval from the academic advisor or must comply with the institute’s regulations.

Year 1

Semester 1 (15 credits) Semester 2 (15 credits) Summer (3 credits)
10xxxxx PIM Identity Course (3) 10xxxxx PIM Identity Course (3) 5112151 Practical Learning in Modern Business Entrepreneurship 1 (3)
10xxxxx PIM Identity Course (3) 10xxxxx Life Science Course (3)
10xxxxx Life Science Course (3) 10xxxxx Life Science Course (3)
5111101 Digital Marketing and Consumer Behavior (3) 5111103 Accounting and Finance for Modern Business (3)
5111102 Introduction to Modern Business Management (3) 5111104 Digital Economy and Innovation (3)

Year 2

Semester 1 (15 credits) Semester 2 (15 credits) Summer (3 credits)
10xxxxx PIM Identity Course (3) 10xxxxx Life Science Course (3) 5112252 Practical Learning in Modern Business Entrepreneurship 2 (3)
10xxxxx Life Science Course (3) 5111206 Operations and Supply Chain Management (3)
5111205 Human Capital Management in Modern Business (3) 5112203 Data Visualization for Modern Business (3)
5112201 UX/UI and 3D Product Design (3) 5112204 Business Law and E-Commerce Regulations (3)
5112202 Big Data Analytics for Customer Experience Management (3) 5112205 Sales Management and Store Design (3)

Year 3

Semester 1 (15 credits) Semester 2 (15 credits) Summer (3 credits)
10xxxxx Life Science Course (3) 5111308 Global Business Strategy and Negotiation (3) 5112353 Practical Learning in Modern Business Entrepreneurship 3 (3)
5112306 Ethics, Mindfulness, and Leadership (3) 5112308 Social Entrepreneurship for Sustainable Innovation (3)
5111307 Applied Business Research (3) 5112309 Startup Business Incubation (3)
5112307 New Product Development for Startups (3) xxxxxxx Free Elective (2) (3)
xxxxxxx Free Elective (1) (3) 51133XX Elective Course (1) (3)

Year 4

Semester 1 (12 credits) Semester 2 (9 credits)
5112410 Agile Project Management (3) 5112454 Practical Learning in Modern Business Entrepreneurship 4 (6)
5112411 Lifelong Learning Seminar for Sustainable Development (3) 51134XX Elective Course (4) (3)
51134XX Elective Course (2) (3)
51134XX Elective Course (3) (3)

Program Objectives

1. Produce graduates as adaptable managers, entrepreneurs, and startup leaders for the modern business landscape. Emphasize on experimental learning in diverse industries, including industrial and service sectors.
2. Develop graduates in applying knowledge in diverse modern business, fostering innovation for sustainable development, and enhancing competitiveness in the business world, nationally and internationally.
3. Cultivate graduates with ethical leadership, knowledge-driven mindset, and a strong sense of responsibily for business contributing to sustainable development in communities, society, and the nation.

Program Learning Outcomes

PLO1: Apply knowledge in management to manage and solve problem in modern business.
PLO2: Develop strategic plans for managing modern businesses.
PLO3: Choose and use technology and tools for business management and problem solving.
PLO4: Evaluate business situations through critical analysis to make informed decisions.
PLO5: Demonstrate appropriate behavior and communication in various contexts and adapt to different situations.
PLO6: Select and use suitable data sources for benefit of target audiences.
PLO7: Exhibit entrepreneurial qualities with a focus on sustainable development for communities, society, and the nation.

Teaching and Learning Model

The program focuses on business persepctives that requires the management of Technology and Innovation.

Year 1: Emotional and Social Intelligence
Year 2: Digital Literacy
Year 3: Entrepreneurial DNA
Year 4: Global Business Startup

Careers possibilities after graduation

1. Business owners and entrepreneurs (startups) in modern businesses in Thailand and / or abroad.
2. Managers in modern business organizations, both government and private sectors, in Thailand and / or abroad.
3. Various career possibilities in companies Thailand and / or abroad such as in marketing, sales, customer service, business development, production or warehouse department etc.